Distinctive Signs
In trademark matters, domain names and distinctive signs in general, the Firm has assisted and assists important national and multinational groups in the sectors of food and beverages, automotive, personal healthcare products and cosmetics, pharmaceuticals, fashion and design, providing counseling with regard to protection besides the identification and study of marketing and commercial initiatives.
The Firm has achieved significant experience with regard to the protection of shape trademarks and product packaging, name of the designer and the patronymic in general, as well as the state of development that affect the scope of protection of a distinctive sign (well known, famous, secondary meaning, dilution and genericness).
Moreover the firm provides counseling during the registration and filing stages of trademarks and patents in Italy, EU and abroad, as well as in the procedures for reassignment of domain names on a domestic and international level.
The firm provides advice and assistance for the enhancement of distinctive signs in all sectors of goods.
Latest news
Antico Caffè Greco
There is once more a great deal of talk about the value of historical signs, which our country is full of : recent decisions have reaffirmed the obligation ‘to respect the rules on distinctive signs’ in case of sale or cessation of business. An in-depth article about...
The importance of intellectual property rights and fair competition for retailers
It is now online the second episode of Mark Up's podcast - Il Legale Informa - which once again features Elisabetta Berti and Francesca La Rocca answering key questions about how important are for retailers the tools of intellectual property and the prohibition of...
Look-alike: on the verge of unfair competition
Elisabetta Berti and Francesca La Rocca with Luca Moroni and Riccardo Nissotti launch the new podcast Mark Up – Il legale informa - dedicated to the theme of IP in the retail world. With a rich schedule of episodes, starting with the now widespread practice of...
Practice areas
Distinctive Signs
In trademark matters, domain names and distinctive signs in general.
Copyright
Protection of the most important domestic newspapers and publishers.
Patents
Handling problems relating to the ownership of patents and especially in matters involving employee inventions and fair compensation.
Designs and models
Protection of the aspect of the industrial product, in particular in the fields of fashion, home furnishings and automotives.
Appellations of origin and geographical indications
Protection of local products are amongst its prominent clients
Advertising
Vast experience in handling disputes in matters relating to advertising before the Self-Regulatory Jury, Antitrust Authority, Regional Administrative Tribunals and Ordinary Courts.
Competition and antitrust law
Assistance in concluding agreements and covenants of non-competition as well as disputing the relative violations
Anti-counterfeiting strategy
Highly skilled in developing and implementing anti-counterfeiting enforcement strategies,